Berry Merlot: The Shade of Refined Boldness

From Lii Lash’s Matte Brown Collection — Deep, Refined, and Softly Bold.

From runways to lash trays, one color is turning heads this season 2025 - Berry Merlot. A perfect balance between rich wine-red undertones and deep matte brown sophistication, this shade is redefining modern lash styling.
For lash artists, keeping up with color trends isn’t just about creativity; it’s about staying ahead of client demand. And trust us, Berry Merlot is the shade everyone’s asking for. 

1. Why Berry Merlot Is the Color of the Season

Fashion’s favorite hues are finding their way into beauty — and colored lash extensions are leading the charge. Berry Merlot has quickly become the “it” shade for 2025, appearing in editorial looks, beauty campaigns, and salon menus worldwide.

Clients are craving soft color transitions that feel natural yet expressive — and Berry Merlot hits that perfect sweet spot. Its deep burgundy tone beautifully enhances brown and hazel eyes, adding warmth without overpowering.

• Pro Tip: When clients ask for “something new but still natural,” Berry Merlot is your go-to.

2. The Matte Texture That Redefines Perfection

Unlike glossy or overly shiny lashes, Berry Merlot offers a modern matte finish with a gentle satin reflection — creating that soft-focus effect lash artists adore.

Why lash artists love the finish:

• 100% full matte — never plastic-looking or reflective
  

• Soft-touch fibers that fan effortlessly
  

• Ultra-lightweight and knot-free, giving that smooth, seamless look
  

Every lash strip reflects Lii Lash’s craftsmanship -  stable curls, consistent shade from root to tip, and zero stiffness. It’s the kind of texture that makes both the artist’s work and the client’s experience exceptional.

3. The Color That Speaks Elegance

This shade isn’t just trendy — it’s timeless. Berry Merlot’s refined warmth complements a wide range of complexions and styles.

Perfect for clients who are:

• Warm to neutral-toned (olive, golden, or beige skin)
  

• Brunette, chestnut, auburn, or caramel-haired
  

• Confident, artistic, and love a hint of individuality
  

Whether used for a full-color set or mixed with classic black or brown lashes, the result is always elegant, dimensional, and effortlessly chic.

• Blend tip: Mix Berry Merlot with deep brown bases for a soft ombré that enhances depth without harsh contrast.

 

 

4. Quality You Can Feel — From Root to Tip

Made from premium cruelty-free PBT fibers, Berry Merlot lashes deliver the performance professionals expect:

• Super lightweight for maximum comfort
  

• Stable curl retention
  

• No kink, no stickiness
  

• Flawless fanning for faster, cleaner application
  

Each tray is crafted for consistency, ensuring every lash artist can achieve that perfect, polished look every single time.

5. Stay Ahead of the Trend or Risk Falling Behind

Let’s be real — trends move fast in the beauty industry. When a new color trend hits, clients notice. And right now, Berry Merlot is everywhere: in fashion week looks, influencer lash sets, and salon moodboards.

If your lash palette doesn’t include this shade, your clients might look elsewhere for it.

Adding Berry Merlot to your menu means showing clients that you’re current, creative, and in tune with what’s hot right now. It’s not just a color, it’s a business move.

• FOMO alert: Berry Merlot is selling out fast — grab your trays before they’re gone.

6. Who Wears Berry Merlot Best

Berry Merlot is for the modern muse — bold yet refined, confident yet understated. Perfect for:

• Every day, wearable color lovers
  

• Autumn/Winter bridal sets
  

• Creative sets with a touch of tone play
  

It’s the perfect transition shade between natural browns and statement colors — soft enough for subtle looks, yet rich enough to make an impact.

 

Final Takeaway

Berry Merlot isn’t just another lash color — it’s a statement of refined boldness and modern artistry.
For lash artists who want to keep their clients inspired, loyal, and coming back for more, this shade is non-negotiable.

 Add a touch of Merlot to your lash palette — and let your artistry speak in color.

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